ABUJA, NIGERIA —
Nigeria has a growing technology scene full of ambitious young
entrepreneurs who are seeking out solutions to various social
challenges.
There is Angel Adelaja, the CEO of Fresh Direct Nigeria, which
specializes in urban farming to meet Nigeria's dependence on importing
food products.
"We take a 20-foot container that you would put a car in to ship, and
we fit it with hydroponic farming technology and we farm vertically, so
we're using as much space as we can in the system," she said.
Adelaja is a Nigerian American who recently returned to Nigeria to
cater to the expanding class of nutrition-conscious urbanites.
"We are growing premium produce — vegetables, cabbage, lettuce — so many different things inside the containers," she said.
And there is Ifedayo Oludapo, founder of Grit Systems Engineering,
who is trying to amass data on electricity consumption and production.
GRIT Systems manufactures an energy device for users to monitor their
various energy sources.
"There's an incredible amount of waste,” Oludapo said. “We spend $11
billion each year fueling generators — that's 4 percent of our GDP, and
that doesn't even cover the cost of maintenance.”
And there's also Emma Okena, CEO of Tracology. Okene and his team
created a bar-code that will be posted on people's front gates, so
garbage men know whether a customer has paid for the trash to be picked
up.
"Once the utility provider comes to the house, all he has to do is
scan this bar-code and he knows in real time whether you have paid for
that waste or whatever service he wants to offer you," Okene said.
Startup contest
Last week, Okena, Oludapo and Adelaja competed with 27 other young
entrepreneurs for a chance to pitch their startup companies to the
Nigerian president.
Okena's Tracology was selected, along with two others, for the chance
to meet President Muhammadu Buhari and Vice President Yemi Osinbajo.
Okena won a cash prize of more than $8,000 from telecommunications company Airtel, an event sponsor.
"It has been humbling and we are very grateful," Okena said. "The
president was so impressed that Nigerians are thinking out of the
current crisis, economic recession we have, making sure that we can
generate revenue."
The Nigerian economy slid into a recession last week for the first
time in more than 20 years. By supporting tech businesses, the
government hopes it might be able to spark economic growth.
Tech celebrity
Last week's pitch event kicked off with a lot of fanfare, and with tech celebrity Mark Zuckerberg of Facebook.
Zuckerberg listened to the winning pitches from the startup owners
and said he was reminded of when he first started building Facebook.
"This trip has really blown me away by the talent of the
entrepreneurs and developers in this country, and by the focus on
building something that is going to make a difference and going to make a
change," Zuckerberg said, while on stage at the presidential banquet
hall. "I think if you keep on doing this, you are not only going to
change Nigeria or Africa, but the whole world."
Bureaucratic roadblocks
Success, though, can hinge on support, and Nigeria's young people say
they need more cooperation from the government to overcome the numerous
bureaucratic challenges.
Bunmi Otegbade, managing director of Generation Enterprise, one of
the most popular incubator companies in Nigeria, says working with the
government is hard, but pays off.
"Government brings scale. If you're ever going to do anything at
scale, one of the easiest ways is to go with the government,” Otegbade
said. “But many times, government lags and so people don't want to work
with the government, but it does help."
Collaborating with investors, Generation Enterprise came up with the
idea of helping 30 young entrepreneurs compete to pitch their business
ventures to the Nigerian president. The government backed the idea.
"The youth enthusiasm in this country, their can-do spirit, their
sheer force can energize the whole nation," Vice President Osinbajo
said. "Huge gaps and disparities still exist. So our concern is about
creating more equality, more opportunity in education, to level the
playing field so that more young people can get a clear chance in life."
Lagos is the country's tech hub, but Abuja is developing its own tech
scene, with public work spaces and incubators to help young people who
have business ideas.
Ventures Platform is Abuja's newest incubator. It runs a program to
coach and mentor startup owners, while offering work spaces equipped
with WiFi.
"What we're trying to do is develop that culture, nurture it from
birth, to make people understand that you don't have to travel all the
way to Lagos," said Nsikan Udoma of Ventures Platform.
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